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O2OPlatform.com's Blog

O2OPlatform.com's Blog

Category: Blog

What is the Benefit of SEO?

In BlogJanuary 10, 2020291 ViewsLeave a comment o2oplatform

Every business person knows that for online marketing to work, they must optimize their content for search optimization engine (SEO). But why is that? How does SEO benefit your business? If you’ve been at a crossroads as to whether your business needs SEO or not, this post will help you decide. Here are the benefits of SEO for every business. 1. SEO Improves user experience(UX) There are multiple ways through which you can improve your website and make the user …

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5 Most Important Types of Internet Marketing for Small Businesses

In Blog, TipsApril 25, 2019267 ViewsLeave a comment o2oplatform

Internet marketing is the combination of techniques and channels that we use to boost the online presence of a business. These channels, in general, are called types of internet marketing. Different types of internet marketing use …

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Learn these 10 Proven Tips  to Increase Your Retail Sales

Learn these 10 Proven Tips to Increase Your Retail Sales

In BlogApril 4, 2019313 ViewsLeave a comment o2oplatform

Everyone can build anything, but if it does not sell, then none of it matters. This is why it is vital to learn how to increase retail sales. Without buyers, you are certain to fail. In the USA, small stores …

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Online-to-Offline (O2O) Attribution: A Complete Guide for Your Business

Online-to-Offline (O2O) Attribution: A Complete Guide for Your Business

In BlogApril 2, 20191305 ViewsLeave a comment o2oplatform

How Retailers Can Master the Online-Offline Connection As a retailer, the one question you keep asking yourself is how ads drive offline sales? Many consumers are starting their journey online and ending it in an offline …

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9 Brilliant Ideas to Grow your Retail Business to the Next Level

9 Brilliant Ideas to Grow your Retail Business to the Next Level

In BlogTags Growth and expansion, How to grow a retail business, Strategies of retail expansionApril 2, 20193519 ViewsLeave a comment o2oplatform

As a business person, you have to learn new ways to grow your retail business everyday. We all know after overcoming the fear of setting up a business and launching one, your enthusiasm may start fading …

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Facebook Marketing for Small Businesses: Top 10 Tips for 2019

Facebook Marketing for Small Businesses: Top 10 Tips for 2019

In Blog, TipsMarch 18, 2019358 ViewsLeave a comment o2oplatform

Facebook marketing has come to stay. Do you know that at least 41% of all small businesses in the world have a Facebook presence? If yours is not part of the statistic then you are late …

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How to Do Online Promotional Giveaways in 20 Easy Steps

How to Do Online Promotional Giveaways in 20 Easy Steps

In Blog, TipsJanuary 25, 20191168 ViewsLeave a comment o2oplatform

Let’s face it, getting people to respond to your promotional giveaway is becoming harder and harder. Since giveaways continue to be extremely popular, every brand is doing it. So what are you doing to set your …

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How Do Auto Dealerships Work?

In BlogJanuary 23, 2019216 ViewsLeave a comment o2oplatform

The term “dealership” triggers the idea of your local automotive franchise. Car dealers are administered by the state law, which requires new cars to be sold by an independent dealer. Simply stated, it’s illegal to purchase …

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Online-to-offline (O2O) Strategies to Grow your Retail Business

In Blog, TipsDecember 30, 20182679 ViewsLeave a comment o2oplatform

If you are a brick-and mortar retailer, do you feel like you’re losing out to online businesses? Well, you shouldn’t. According to a Garter survey, 98% of marketers say online and offline marketing are merging and …

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O2O Commerce: The challenges of an online-to-offline business

In Blog, Online to Offline Tracking, TipsNovember 14, 20185265 ViewsLeave a comment o2oplatform

O2O has evolved with the growth of technology, allowing more sophisticated omni-channel experience for your consumers. However, this poses many challenges for the retail industry to implement. In the midst of the booming eCommerce industry, there …

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O2O Marketing: The Ultimate Guide Online-to-Offline Retail

In Blog, Online to Offline Tracking, TipsOctober 23, 20186189 ViewsLeave a comment o2oplatform

In 2017, worldwide e-commerce sales totaled $2.3 trillion US dollars. By  2018, the number surpassed $2.8 trillion, but, this huge number represents only 11.9% of the global retail market. This means, even though many people are already …

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O2O Platform is an online to offline marketing attribution solution, using mobile redemptions. Built for marketers, agencies and brands, the solution can also be used as a tool to drive more offline sales. Read more

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